You’re ready to make that big life change.
No, I don’t mean settling down — I mean growing that beard.
Yes, you’ve thought about it long enough. It’s time to embrace the rugged look — and the minimal maintenance that comes with it.
What if it grows in patchy? What if I have scraggly strays? What if it’s itchy?
Look, having a beard isn’t the equivalent of just letting it all go. The bearded look of today offers sophistication along with masculinity — it can be just as refined and polished as the clean cut look.
That is, if you take care of it. And taking care of it will take care of the patchiness, strays, and itchiness too.
Here’s how to care for your beard, in a nutshell.
Beard Care 101
Step 1: Wash Your Beard Daily
This may be an obvious step, but here’s the not-so obvious part: It shouldn’t be the only step AND it’s REALLY important to use the right soap. Commercial soaps of any kind, while inexpensive and have been loyally used by you since you were a wee boy, are filled with artificial ingredients that aren’t good for your skin (or your junk). Also, they dry out your skin (and junk) because they are mostly devoid of glycerin, a natural humectant (read: thing that keeps your skin hydrated) that is removed from commercial soaps to be used in more profitable products like lotions and creams.
Our soap is all-natural, filled with glycerin, smells amazing, and is great as a beard, shaving, AND body soap. Seriously, it’s like a gourmet slather for all your parts.
Step 2: Apply (the Right) Beard Oil
Your beard (everyone’s beard) has a tendency to dry out, causing Brittle Beard Syndrome* and Itchy Face Disease*. The first step (within.. Step 2…) against this is an all-natural beard oil that won’t clog your pores but WILL moisturize your face and beard. The right oil will even help your beard grow in thicker and fuller (yes, REALLY.) by moisturizing your follicles, which will stimulate growth(!) and prevent breakage. Our best-selling beard oil has been recommended by Men’s Journal, Outside Magazine, and GQ and has hundreds of rave reviews. With a range of scents made from only pure essential oils, we know you’ll find your favorite and get hooked. Benefit of getting hooked: Subscribe and save 20%.
*not real things
Step 3: Apply Beard Balm
Beard oil is like a daily must-use conditioner for your beard. Beard balm is there to make sure your now-soft, thick beard stays put and keeps the strays in line. Our all-natural balm is made with shea butter and beeswax, which works to seal in moisture for your beard AND your face. Yes, you’re going to want to rub this balm into your face on those cold winter days and nights, and it also works great as an aftershave! (We really feel like this triple-duty product deserved that !.)
Step 4: Spray Lacquer All Over Your Face*
You worked hard to get here. Now make sure your beard keeps looking baller by taking some heavy duty lacquer from Home Depot and just spraying that shit all over your face. There. That beard ain’t going nowhere now.
* this is not a real step
We Bid You Good Luck
You have the tips. Here are the tools. Good luck, and let us know if you have any questions (you know, down below in the comments).